Luke Evans knows how to promote a dang clothing brand!
In a since-deleted Instagram video, the toned and tanned 45-year-old actor stripped down to show off some pieces from his brand BDXY.
Not only did he model the Cameo Shorts, Stunt Vent, and Gaffer Cap, he kicked the clip off in some tight-fitting undies that left little to the imagination!
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“GRWM – Legs day, short shorts day. Gym time. Bringing the 80’s short shorts back!!! Don’t be scared of showing your legs off lads!!!” Evans captioned the video, according to Just Jared.
“Red briefs always,” he added in the clip.
Although the Beauty and the Beast star deleted the post, some quick-fingered fans were able to capture the video which shows Evans changing, adjusting himself, and sizing up his lewk. Watch the clip here.
We have to admit it’s pretty effective marketing, even if he verged on not safe for work territory for a few seconds there in the very beginning.
That said, the Good Grief actor and his partner Fran Tomas (who founded the brand alongside Evans’ stylist Christopher Brown) have already proven to be BDXY’s best ambassadors.
The “timeless” and “premium” menswear line gets its name from a combo of the words “bold” and “sexy.” And boy, do they have that nailed down!
In fact, we’re ready to welcome in an early summer after checking out some of Tomas’ recent swimwear snaps, including some taken on their epic African vacation.
Last year, Evans gushed about his partner, whom he called “a great human being.”
As he told Out, “He’s kind, calm. He’s happy. He’s positive. He’s a hard worker. He literally makes me a better person. And he has to put up with my sh*t, which I can’t imagine what that would be like.”
LOL.
That said, Evans seems to be getting some alone time in the sun.
This month, the Welsh-born actor has been in Melbourne filming upcoming action flick, Bear Country.
Unfortunately, its synopsis is not nearly as gay (and hairy) as its title.
The thriller follows an aging club owner (Crowe) with hopes of leaving his cartel-associated life behind, though an undercover federal agent (Evans) is making that difficult.
Somehow, we’ve got a feeling this isn’t an LGBTQ+ club. LOL.
But hey, at least we’re getting some very sexy IG snaps from behind the scenes!
Check out some more pics from Evans and Tomas below.
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