Vivo Style Group, a number one retail vogue enterprise in Kenya, is poised to make its mark in america this Could with the opening of its inaugural retailer. This milestone, marking its twenty sixth outlet, represents a major growth past Africa, with Atlanta as its chosen location. Established in Nairobi in 2011 by co-founders Wandia Gichuru and Anne-Marie Burugu, this visionary enterprise has steadily grown in the direction of this transcendent second.

The massive and thrilling announcement was made by US Ambassador to Kenya, Meg Whitman, throughout her keynote speech on the ongoing AM CHAM Enterprise Summit 2024 on the Windsor Golf Lodge. Co-founder Wandia Gichuru, current on the summit and recipient of a standing ovation, took to her Instagram web page to share the momentous information. “To assume that this Kenyan model that Anne-Marie Burugu and I began nearly 13 years in the past in my front room will now have a retailer proper subsequent to manufacturers like Nike, H&M & Without end 21 is actually a dream come true for us,” she expressed with gratitude.




Earlier than venturing into the style trade, Gichuru devoted over 15 years to serving as a global growth advisor, collaborating with esteemed establishments comparable to the federal government of the UK, the United Nations, and the World Financial institution. Nevertheless, her unwavering need to enact change in her homeland led to the institution of Vivo Activewear in Nairobi in 2011, alongside Anne-Marie Burugu.
Immediately, Vivo shops could be discovered throughout Kenya, Rwanda, and Uganda. From a solitary storefront in Nairobi, Vivo Activewear developed right into a multifaceted enterprise, together with Vivo Lady, Safari, and Zoya, resonating with the modern African by seamlessly mixing fashion, consolation, performance, and affordability. The grand opening of the Atlanta retailer is scheduled for Could 22, 2024, on the Atlanta Station Mall. “Our imaginative and prescient at Vivo Style Group is to see Africa costume herself, in addition to Africa costume the world,” expressed Gichuru. Kenyan President William Ruto, set to go to the US in Could for a state go to, can have the chance to go to the Vivo retailer in Atlanta, witnessing firsthand the fruits of African innovation and enterprise.
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